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Get found in Google, and in every AI your customers actually use.

In 2026, SEO is no longer just about ranking high in Google. Your customers also search through AI Overviews, ChatGPT and Perplexity. We make sure you show up everywhere they look for answers.

  • Visible in Google and in AI. We optimise not just for classic search results, but for AI assistants like ChatGPT and Perplexity too.
  • Every discipline under one roof. From technical work and content to authority and local, we cover the full field.
  • We steer on growth, not on rankings. We measure organic growth that adds to revenue, with the same senior approach on every account.
See what we do
Zazu mascot for SEO and GEO
Disciplines

We cover every discipline within SEO.

SEO is a broad field. We make sure your online visibility is solid on every front, from the technical foundation to the authority of your brand.

Technical SEO

The foundation of your visibility: speed and Core Web Vitals, mobile-first indexing, a clean crawl and index structure, and correct structured data.

On-page SEO

We optimise every page down to the detail, from keyword and search intent research to titles, heading structure, internal links and refreshing existing content.

Off-page SEO

Authority is built through real relationships and relevant mentions: quality link building, digital PR and thought leadership, not hundreds of worthless links.

Local SEO

For businesses with a physical location or a local service area: a strong Google Business Profile, consistent listings and review management.

International SEO

For anyone growing across borders: real localisation instead of translation alone, with the right technical setup per country and language.

GEO

GEO: being visible inside AI answers.

Generative Engine Optimization is new, but it matters. AI-generated answers now appear for a growing share of all searches, and the overlap between the top of Google and the sources AI cites has dropped sharply.

We structure your content so AI systems can extract and cite it easily, with data-rich information and a strong opening, and we make sure your brand is treated as a reliable source. Alongside that we monitor where you get mentioned in ChatGPT, Perplexity and Google AI Overviews.

Basic or Advanced

Basic or Advanced, depending on your ambition.

With Basic SEO and GEO you get your technical foundation in order and take the first steps in organic growth, including a GEO baseline so you also appear in AI search results.

With Advanced SEO you go seriously after a dominant position in your market: an ongoing bespoke programme with monthly optimisation, content strategy, link building and full GEO integration, measuring and adjusting on data throughout.

Tools and platforms we work with

  • Ahrefs
  • ChatGPT

Frequently asked questions.

Roughly what budget does this take?

SEO is not a media budget but an investment in work and content over a longer period. A Basic programme to put the technical foundation and the first content in place stays relatively modest. An Advanced bespoke programme with ongoing content, technical work and link building asks for a larger, fixed monthly commitment. Because the right investment depends heavily on your market and competition, we work out what is realistic for your ambition in a conversation.

How quickly can I expect results?

SEO is a medium-term game. The first technical improvements and quick wins are often visible within weeks to months, but serious positions on valuable search terms typically take six to twelve months to build. The good part is that the growth sticks: unlike advertising, your traffic does not disappear the moment you stop paying.

Is SEO still worth it now that AI gives the answers?

More than ever, though the approach changes. A growing share of searches is answered by AI rather than by ten blue links. That is exactly why we optimise for AI assistants through GEO. Whoever makes sure their brand is the source AI cites builds a lead that is hard to catch up with later.

What is the difference between SEO and GEO?

SEO makes sure you are found well in classic search engines like Google. GEO, or Generative Engine Optimization, makes sure AI assistants like ChatGPT and Perplexity give your brand as the answer. The foundation overlaps, but the way your content gets picked up differs. We do both.

Do you buy backlinks?

No. We build authority through real relationships, digital PR and relevant mentions in your field. Buying hundreds of worthless links might do something in the short term, but over time it damages your position and your credibility.

Does SEO work for every type of business?

There are gains to be made for almost any business, but the approach differs a lot per market. A local service provider needs a different strategy than a national webshop or an international brand. In a conversation we first look at whether and where your biggest opportunities are.

What clients say.

B2B SaaS

“Binnen een week hadden we een nieuwe site staan. Bij ons vorige bureau mochten we keurig drie weken wachten op een eerste mockup.”

Marketing Lead, Nederlands SaaS-bedrijf
E-commerce

“Slimme jongens. En verrassend leuk om mee te werken. Dat krijg je niet vaak in dit vak.”

Founder, DTC merk

Curious how well you are being found right now?

Book a no-obligation intro call or request an SEO scan. We show you where you stand in Google and in AI, and where your biggest opportunities are.

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01 / 08
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A conversation, not a pitch.

Six questions, thirty seconds. Then Mitchel has your story in his inbox.

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01 / 06
Decision guide

Which way?

Four questions, thirty seconds. At the end, honest advice, no sales pitch.

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